Solis Announces New Store Opening, “Solis at Zen, Central World” in Bangkok

Solis Announces New Store Opening, “Solis at Zen, Central World” in Bangkok

Solis Bangkok, Co. Ltd., a designer, manufacturer and distributor of high-end fashion denim jeans, apparel and contemporary designer collections, announces the opening of a new retail store “Solis at Zen, Central World” in Bangkok, Thailand. Solis is renown for delivering the hottest LA, New York and Milan fashion to San Francisco and is a leading online specialty retailer at SolisCompany.com. Solis is now focusing on brings cutting edge American and Milan fashions to Bangkok.

“Bangkok is an exciting, world class metropolitan city. Thailand is one of the fastest growing economies in Asia, however it definitely lacks in current and hot US designer fashions.” Says Steve Haas, Solis Managing Director. “As a leader in the US market, Solis is well positioned and excited to bring a large offering of exclusive US designers to Bangkok” adds Haas. The Solis at Zen boutique will open on Dec 14th 2006 with 1800 square feet on the 5th floor of Zen Central, offering a LA multi brand boutique experience. “Andrew Mackenzie, Stitch’s, RARE, Monarchy, Salvage, Buddhist Punk, Religion, Affliction, Wearplay, C-IN2, 2Xist and Play Denim Underwear are just a few of the brands we will bring to Bangkok” adds Haas.

Zen Central is Bangkok's trend setting lifestyle center for young, fashion conscious shoppers. Opened in 1990, Zen is currently part of the massive renovation and construction of the Central World complex in the heart of Bangkok. When finished in 2007, the new Zen will feature a cutting edge selection of brands in every category, presented in an exciting atmosphere that appeals to expatriates, tourists, and affluent young Thais. For those who appreciate design, fashion, and creativity, this will be a one-of-a-kind lifestyle destination. Zen Central World totals 50,000 square meters of store space and toped by Zen World, a tower with another 30,000 sq m of lifestyle services in one spectacular building, will be the first and largest lifestyle specialty department store in Asia.

About Solis:

Solis is a leading designer, marketer and distributor of premium lifestyle products, including apparel, eyewear, timepieces, and accessories. Its mission is to bring customers high-quality, stylish products and superior service. SolisCompany.com is dedicated to defining luxury style. It is a guide to fashion, beauty, art, luxury travel, resorts, hotels, spas and more. Solis is a leader in men's fashion, men's style and men’s designer collections. Solis conducts both print catalog and online operations under the name Solis, including www.SolisStyle.com, www.SolisCompany.com, www.UndergearbySolis.com and distribution partnerships with Yahoo Shopping, Amazon, Google, MSN, Froogle, Bizrate, Shopping.com and MySimon.

Solis has been patronized by celebrity clientele including Carson Kressley, Ted Allen, Tracy Bingham, Reichen Lehmkuhl , Hal Sparks, and Heatherette’s Richie Rich and Traver Rains. Solis Stylist turned designers, Jose Cabaltera and Steve Haas, have also been highlighted often in the media including InStyle, Billboard, Lucky, Cosmopolitan, Life & Style, Instinct, Papercity, 7X7, Elle, LA Times, SF Chronicle and more. The duo is often consulted by style many celebrities including Sandra Bernhard, Riechen Lehmkuhl, Tracy Bingham, Hal Sparks, Keenan Ivory Wayans, Lola, Margaret Cho, Stonebridge, Randy Spelling (Aaron Spelling’s son), Sean Stewart (Rod Stewart’s son), and many more.

Solis Brand partnerships and celebrity collaborations include Rock and Republic by Victoria and David Beckham, Chick with Nicky Hilton, Justin Timberlake with William Rast, Vivienne Westwood, Beyonce Knowles with the House of Dereon, Ted Baker, Stitchs, Heatherette, Seven for all Mankind, Paper Denim and Cloth, John Varvatos, True Religion, Grey, Gwen Stefani's Harajuku Lovers, American Idol, Rock Star: Supernova by Mark Burnett, The O.C., MTV Road Rules and Warner Brothers in Brad Pitt's movie Troy and more.

Solis Bangkok, Co. Ltd is located at 5/9 Silom Soi 3, Bangrak, Bangkok, Thailand 10500. Phone: 66-04-644-2616 or visit at SolisCompany.com

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